Cycle King Price Promise
If you're thinking of buying a bike from us and have found it cheaper elsewhere, let us know — we'd love the opportunity to match or better any competitor’s price. While monitoring every retailer 24 hours a day isn’t always possible, we always welcome customers contacting us with what they’ve found.
We are always happy to price match, but some criteria apply:
Price Match Criteria
- We will match any UK competitor who has the exact bike in stock.
- You must provide your details and the website URL where the item is listed.
- Price matching is only available at the time of purchase, not afterwards.
The Fine Print
- A competitor must be a UK retailer stocking the same bike. International retailers are excluded.
- We cannot price-match sale items from other retailers. The price promise applies only to full retail prices.
- We do not offer price matches on servicing — our workshop services are already competitively priced.
- Discounted servicing applies only to customers who purchased their bike from us. Proof of purchase is required.
- We cannot match bundles or package deals offered by competitors.