Discounts

As a thank you to those who serve the NHS, emergency services, armed forces and veteran communities, we offer a 10% in-store discount on all full price bikes, parts and accessories for the whole family.

To receive the discount, visit any Cycle King store with your valid staff photo ID or use the code "BLUE10" at checkout. We will request a copy of your ID upon receipt of your online order.

Note: As a discount retailer, we cannot apply further discounts to already-discounted items.

NB: "Whole Family" refers to residing at the same address.

Students can receive a 10% personal discount on all bike parts and accessories.

To redeem, visit any Cycle King store and present a valid student ID card. Available Monday to Friday.

Keep an eye out for our student special offers on bikes.

Note: As a discount retailer, we cannot apply further discounts to already-discounted items.

Customers who purchased their new bike from Cycle King receive an exclusive 10% discount on all parts, accessories and repair labour for the entire lifetime they own the cycle.

To redeem this benefit, simply show proof of purchase in-store. This can include a till receipt, an email invoice, or an order confirmation.

All customers who purchase a new bike from Cycle King receive exclusive servicing discounts during their first two years of ownership.

• 25% off your first-year service
• 35% off your second-year service

These servicing discounts are available only to the original purchaser and cannot be transferred.

Full details of this servicing benefit can be found in the receipt leaflet given at the point of purchase.

We understand how essential a fully functioning bike is for riders working in delivery and courier roles. To support you, we offer a 10% discount on all bike parts and accessories.

Simply visit any Cycle King store and present a valid ID. This discount is available seven days a week.

Note: As a discount retailer, we cannot apply further discounts to already-discounted items.